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Ilitch Companies Celebrate the Community with Debut of Float in the 83rd America's Thanksgiving Parade

Rendering courtesy of The Parade Company

 

DETROIT – – Ilitch Holdings, Inc., today said it has made a three-year commitment to sponsor a float in America’s Thanksgiving Day Parade, a holiday tradition in Detroit for more than 80 years.

“For 50 years we have been delivering fun to families and fans, whether it’s with Little Caesars Pizza, sports or entertainment. Now we will be a part of America’s Thanksgiving Parade®, an event that is synonymous with family fun and is a community tradition,” said Christopher Ilitch, president and CEO of Ilitch Holdings. “This is a great opportunity for the Ilitch companies to support an iconic event and help ensure that it can continue for years to come. At the same time we get to celebrate our community.”

The float, called “Celebrate Detroit,” will join the parade line-up to honor metro Detroit as a great sports and entertainment town and to celebrate the region’s loyal sports fans and patrons. It will feature many of Detroit’s landmark buildings including the Fox Theatre, Comerica Park and Hockeytown Café, and be adorned with cartoon likenesses of entertainers, sports figures and fans.

“With a theme of ‘Together we Shine’ we thought it was the ideal time to become a part of this event,” said Ilitch. “The parade, like Little Caesars, our sports teams and our entertainment organizations, brings people together and at the same time does so much for the community in terms of lifting our spirits and showcasing much of what is positive about our region to visitors and viewers from around the entire nation.”

“We are very proud and excited to add the Ilitch companies, which include a quality roster of organizations to The Parade. This is a fantastic partnership that benefits America’s Thanksgiving Parade and the metro Detroit community,” said Tony Michaels, president and CEO of The Parade Company. “The Parade Company is very thankful for the support from the Ilitch companies.”

America’s Thanksgiving Parade® starts at 9:20 a.m., on Thursday, November 26, 2009, at Woodward Avenue and Mack. It will travel south on Woodward through Foxtown and Campus Martius, ending at Congress.

About Ilitch Holdings, Inc.
Ilitch Holdings, Inc. provides professional services to the companies owned by Michael and/or Marian Ilitch. The Ilitch companies in the food, sports and entertainment industries include: Little Caesars Pizza, Blue Line Foodservice Distribution, the Detroit Red Wings, Olympia Entertainment, Olympia Development, Little Caesars Pizza Kits Fundraising Program, Champion Foods and Uptown Entertainment. Michael Ilitch is the sole owner of the Detroit Tigers. Marian Ilitch is the sole owner of MotorCity Casino Hotel.

About the Parade Company
Founded in 1984, The Parade Company is a not-for-profit organization governed by the Michigan Thanksgiving Parade Foundation, whose board of directors is comprised of key civic and corporate leaders in the greater Detroit region. The Parade Company is celebrating 83 years of Parade tradition in Detroit. The mission is to fund, create and execute the best family events in metro Detroit. The Parade Company staff, the board of directors and thousands of parade volunteers work year-round to bring a wide variety of magnificent events to the City of Detroit, each year, including the Target Fireworks, River Days and America's Thanksgiving Parade®.

Source: The Parade Company / Lovio George Inc.

 

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Copyright © 2009 AmericaJR.com. All Rights Reserved.
Unauthorized duplication or use of Text, Site Template, Graphics and or Site Design is Prohibited by Federal and International laws. See our Notice/Disclaimer. America's Thanksgiving Parade is a registered trademark of The Parade Company. Official logos are courtesy of The Parade Co.

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