Saturday, 23 April, 2011 4:05 PM
in Time for Spring, New Fiat 500 Cabrio Introduces American Customers
to Open-air Driving Excitement With True Italian Style
new 2012 Fiat 500c arrives in U.S. FIAT Studios beginning in late
spring 2011 with a starting U.S. Manufacturer's Suggested Retail
Price (MSRP) of $19,500
© 2011 Chrysler Group LLC. All rights reserved
Head of Fiat Brand North America, introduced the 2012 Fiat
500 Cabrio at the 2011 New York International Auto Show today.
The Fiat 500c delivers open-air freedom and driving enjoyment
with beautiful Italian styling, timeless functionality, efficient
design and innovative technology. The new Fiat 500c arrives
late spring and is the only four-seat cabrio in the U.S. market
priced below $20,000.
YORK -- Expanding on the iconic qualities that have made
the original Fiat 500 (Cinquecento) a timeless icon, the new 2012
Fiat 500 Cabrio combines open-air freedom and driving enjoyment
with beautiful Italian styling, timeless functionality, efficient
design and innovative technology for an entirely new generation
timed with the warm weather and excitement of spring, the new 2012
Fiat 500 Cabrio expands our product lineup while paying homage to
the brand's rich heritage of open-air cabrios that deliver style,
value and driving enjoyment," said Laura Soave, Head of FIAT
Brand North America. "The new Fiat 500c has been intelligently
tailored for our market – now with an added dose of sunshine
and panoramic views at the push of a button."
than 50 years of FIAT brand's successful small-car formula
Cinquecento debuted in the summer of 1957 as a cabrio and offered
a distinctive canvas roof that opened right to the rear of the vehicle.
More than 50 years later, the new 2012 Fiat 500c showcases the brand's
ingenuity to build world-class small cars that ignite a spirit of
the times through simple design, beautiful craftsmanship and timeless
value. As a result, the Fiat 500 models have continued to surprise
and delight customers worldwide.
Fiat 500c builds on the Italian styling, all-season performance,
fuel-efficient powertrain options, interior comfort for four passengers
and more than 35 safety and security features that have made the
Fiat 500 hatchback model an international success.
designed with a multi-position power-retractable cloth top, fully
stamped body-side silhouette and 70 percent less header shake then
key competitors – the new Fiat 500c delivers leading interior
sound quality (quietest at 45 mph, 70 mph and lowest powertrain
noise). In addition, its longer windshield and minimized header
design maximize rear-seated passengers' outward visibility, while
minimizing cabin turbulence. And for easy access to the cabrio's
trunk, premium "parallelogram" liftgate hinges conveniently
position the liftgate out of the way, while the power-operated cloth
top simultaneously retracts.
proportions, now with an even greater panoramic view
2012 Fiat 500c combines city-friendly proportions, iconic Cinquecento
cues and a fully power-operated cloth top — all wrapped in
modern Italian styling that conveys simplicity and joy.
At the front,
the new Fiat 500c model's signature "whiskers and logo"
face features circular projector headlamps and lower park lamps
that resemble the latest Fiat models while paying homage to the
distinctive elements of the original Cinquecento in stylistic harmony.
To show its road-holding stance, the cabrio's front fascia features
chromed trim and tapers outward toward its large wheel arches, while
a horizontal cooling duct adds design character and additional engine
the Fiat 500c from the hatchback model is a slightly longer windshield
that is designed to provide passengers with a maximized outward
view. In addition, the windshield elegantly conceals the reinforced
upper-cross member that ensures the cabrio's rigid body structure
during spirited driving.
side, the Fiat 500c's pillars stand out and present strong arches,
while the shape of the soft top provides a more slender silhouette
compared with the hatchback version. Below, the black or available
chromed belt molding, the signature body-side A-line slopes forward
for a dynamic look, while its lateral section features clean surfaces
and flared wheel arches to deliver a modern interpretation of the
historic Cinquecento. To keep its design simple and modern, the
hood-to-fender seam is elegantly cut at the A-line. Filling the
wheel wells are four unique wheel designs, all with the "500"
logo on the center caps. For more design character, bi-halogen projector
headlamps and clear-lens taillamps are visible from the side profile
thanks to the way the cabrio's rounded sides link up to the front
and rear. Providing enhanced durability, new lower-sill spats protect
the body-side from stone chips.
At the rear
of the new Fiat 500c, a roof-mounted and color-matched spoiler improves
aerodynamics, while elegantly integrating the center high-mounted
stop lamp that cleverly functions with the roof up or down. Separating
the premium cloth top from the liftgate is a chrome trim accent
that also highlights the cabrio's width. To keep the rear design
clean, the lighting functions are divided vertically following the
liftgate's cutline. Finishing off the iconic styling of the Fiat
500c is a chromed license plate brow, a motif from the original
Cinquecento that was inspired by a bicycle saddle.
power-cloth top stylistically reinterprets the past
As a contemporary
solution to the famous canvas roof on the original Cinquecento,
the new 2012 Fiat 500c features a premium dual-layer power-operated
cloth top that is designed to deliver all-season driving pleasure
with the top up or down. Directly inspired from the historic Cinquecento,
the Fiat 500c features a wide glass backlight to retain the same
visibility as the hatchback, while its rounded corners are a direct
inspiration from the historic model.
the push of a button, the Fiat 500c's power-operated cloth top retracts
up to the rear spoiler during speeds up to 60 mph (a midway point
can be chosen by pressing the button anytime between). Press the
roof button again, and the roof will neatly fold all the way open
and tuck neatly behind the rear head restraints (up to 50 mph).
top is also intelligent. When the liftgate is opened for trunk access,
the power-operated cloth top automatically retracts back to the
rear-spoiler position to avoid any obstruction.
elegance inspired by timeless design features
the top up, the interior of the new 2012 Fiat 500c is airy and roomy,
and an environment designed to be comfortable and enjoyable for
design theme of the new Fiat 500c is an artistic blend of clean
lines and conveniently located features inspired by the historic
model. Through the available leather-wrapped steering wheel, the
cabrio's single concentric instrument cluster features the speedometer,
tachometer and trip computer in a distinct and effective manner.
Integrating the latest in portable vehicle navigation for improved
route guidance, the instrument cluster features a central LCD monitor
that shows pictograms from the TomTom® navigation with BLUE&ME™
Handsfree Communication. These elements, together with a highly
integrated center stack and a uniquely designed radio and climate
control system, can be ordered in Ivory or Black for an extra level
of personalization while also influencing the interior theme to
be more sporty or vintage.
panel of the new Fiat 500c continues the perfect blend of modern
simplicity with iconic Italian styling. The upper instrument panel
is designed to convey a sense of refinement and elegance and features
color-matched exterior accents for added detail. Frequently used
vehicle buttons are highlighted with chromed circular rings and
are centrally located on the exterior-matched instrument panel trim
for a premium appearance. The lower instrument panel and center
console highlight the new cabrio's space utilization with large-
and small-sized storage spaces to keep mobile devices at a convenient
A new passenger glove box stores valuable items, while concealing
the BLUE&ME Handsfree Communication system's USB port for instant
integration of mobile devices including an iPod. For an integrated
look, the new automatic- or manual-transmission shifter and bezel
are ergonomically located into the lower instrument panel and feature
a mechanically styled shift knob accented in black or leather depending
on the model.
Fiat 500c's interior features highly detailed driver and passenger
seats available in 12 color and material combinations for maximum
personality with an added touch of personalization. Inspired by
the historic Cinquecento of the 1960s, the new seats offer the same
unique split-color effect: monotone fabric at the bottom and the
upper seatback, while the head restraint is matched to the Ivory
or Black interior environment. On the Fiat 500c Lounge model, uniquely
designed cloth seats provide an upscale look and feel, while premium
leather seats are available in traditional Nero (black), a Marrone
(brown) hide or ultra-sporty Rosso (red) and deliver a sophisticated
the clean interior design theme, the door panels of the new Fiat
500c feature a contrast between the upper trim upholstered to match
the seats, while the surrounding area elegantly incorporates large
map pockets and a specially designed space- and weight-saving BOSE®
Energy Efficient Series premium audio system. Paying homage to the
past, the chromed "hook" door-handle shape recalls one
of the most remembered features on the original model while integrating
modern-day power door locks.
small cabrio that lives big
careful analysis of the interior cabin, the new 2012 Fiat 500c features
the most interior space (76.2 cubic feet) among key competitors,
while numerous built-in storage locations quickly and conveniently
store mobile devices and travel gear. Even the Fiat 500c's rear
seats deliver the most rear-seat legroom and shoulder room among
key competitors, providing comfort for two adults, while delivering
the same high-quality comfort and craftsmanship as the driver and
front-passenger seats. To highlight the fact that the cabrio is
roomy, the rear passengers' raised and bolstered seat backs are
identical to the hatchback model, while even more headroom is present
with the dual-layer roof up.
the luggage compartment is spacious, accommodating 5.4 cubic feet
of gear with the seats up and a maximum of 23.4 cubic feet of gear
with the 50/50 split-fold rear seats folded down. To more easily
load all of the gear, designers maximized the liftgate width and
kept the trunk lift-over height low.
Fiat 500c embodies a new vision of technology's role in the achievement
of sustainable mobility.
for U.S. customers, the new 2012 Fiat 500c features an all-new 1.4-liter
16-valve engine with state-of-the-art MultiAir® fuel-saving
and emissions-reducing technology – the quietest powertrain
versus its competitors. Invented and patented by Fiat Powertrain
Technologies (FPT), MultiAir provides world-class levels of power,
best-in-class 30 mpg city (manual transmission) fuel efficiency,
quality and refinement.
spirited driving and well-suited for the Fiat 500c's lightweight
design and city-friendly size, the efficient and responsive 1.4-liter
MultiAir in-line four-cylinder engine provides 101 horsepower (75
kW) at 6,500 rpm and 98 lb.-ft. (133 N*m) of torque at 4,000 rpm.
When paired with the five-speed manual transmission, the Fiat 500
delivers up to 38 highway mpg.
to achieve 10 percent greater fuel efficiency and power while decreasing
CO2 emissions up to 10 percent compared to engines without the system,
the new Fiat 500c features the world's first Fully Variable Valve
Actuation (FVVA) system on a production engine. Also known as MultiAir,
this innovative intake-valve system replaces a traditional overhead
cam with hydraulic actuation controlled by four, fast-responding,
electronic solenoids – delivering instantaneous air-fuel adjustment
at any time in the engine cycle for maximum efficiency and power.
Application helps to improve driving efficiency
2012 Fiat 500c with state-of-the-art eco:Drive™ Application
demonstrates that an automaker's environmental responsibility should
not stop when the car leaves the production line but rather extend
into the actual way customers drive their cars.
Application collects all necessary data relating to vehicle efficiency
and, through the BLUE&ME™ USB port, transmits it on to
any USB memory stick. Once the driver plugs the memory stick into
his or her personal computer, the system presents the driver with
the Fiat 500c's detailed environmental performance, including the
CO2 emission level for each trip. In addition, FIAT's eco:Drive
Application analyzes the driver's style and provides recommendations
on how to modify his or her driving style to help reduce fuel consumption
and CO2 emissions.
in Europe, Fiat's eco:Drive Application has encouraged drivers to
set challenges – CO2 reduction targets for specific journeys
or over a set period of time. And as part of a global "eco:Ville"
community, the system encourages all drivers to come together and
pool their fuel and emissions savings to illustrate how many drivers'
individual contributions help the greater good.
six-speed automatic delivers added performance and fuel efficiency
2012 Fiat 500c offers two reliable, robust and sophisticated transmissions
uniquely designed for improved efficiency and driving fun.
An all-new six-speed automatic transmission with driver-selectable
gear changes provides the new Fiat 500c with smooth shifting and
excellent fuel economy. For more engaging driving, the driver can
select the "Sport" mode.
driver select 'Sport' mode on the instrument panel, the all-new
six-speed automatic transmission provides greater driving enjoyment.
Through advanced powertrain management, 'Sport' mode enables quicker
gear changes, a unique throttle map for improved engine responsiveness
and allows each gear to be held for longer periods near the redline.
five-speed manual transmission features new gear ratios for the
U.S. market, allowing the new Fiat 500c to deliver improved fuel
efficiency and quicker off-the-line acceleration. For improved durability
and pedal feel, a new self-adjusting hydraulic-clutch system is
standard on the manual-transmission-equipped Fiat 500c.
© 2011 Chrysler Group LLC. All rights reserved
new well-equipped Fiat 500c models
2012 Fiat 500c offers two exciting models infused with style, technology
and convenience features to make life under the open sky more personalized
for the individual who wants Italian style, efficiency and personalization
options, the new 2012 Fiat 500c Pop model includes a premium dual-layer
power-cloth top, manual transmission, 15-inch steel wheels with
chrome-accented wheel covers and all-season tires, seven standard
air bags, air conditioning, AM/FM/CD/MP3 radio with auxiliary audio
input, chromed exhaust tip, power windows, power door locks, power
heated mirrors, speed control, BLUE&ME Handsfree Communication
technology with USB port, eco:Drive Application and iPod control
capability, leather-wrapped steering wheel with audio controls,
reconfigurable Electronic Vehicle Information Center (EVIC) with
trip computer, miles-to-empty, average fuel economy and tire-pressure
monitoring display (TPM).
500c Pop model is the only four-seat cabrio in the market priced
below $20,000. The U.S. Manufacturer's Suggested Retail Price (MSRP)
of the 2012 Fiat 500c Pop is $19,500 and arrives at FIAT Studios
for the individual who wants their cabrio to reflect their fashion-oriented
lifestyle, the new 2012 Fiat 500c Lounge model features premium
amenities (in addition to the Fiat 500c Pop features) including
the all-new six-speed automatic transmission with driver-selectable
gear changes, front- and rear-fascia chromed accents, chromed mirror
caps, fog lamps, 15-inch aluminum wheels with all-season tires,
premium cloth seats, SIRIUS Satellite Radio, automatic climate control,
and BOSE® Energy Efficient Series audio system with six premium
speakers and subwoofer and security alarm.
The MSRP of the 2012 Fiat 500c Lounge is $23,500 and arrives at
FIAT Studios in late-Spring.
than 500,000 ways to stylize and personalize the new Fiat 500c
paint colors available in metallic, non-metallic and premium tri-coat
pearl finishes, and three available cloth top colors, every new
2012 Fiat 500c will be distinct. In addition, the interior is available
in two interior environments, Nero (Black) or Avorio (Ivory), with
12 unique seat color and material combinations for an individualized
A full line
of authentic Fiat 500c accessories by Mopar® will offer customers
even more personalization possibilities at their local FIAT Studio,
including unique striping packages, exterior and interior styling
accessories and authentic FIAT-styled merchandise.
are now able to configure their own Fiat 500c on-line at http://www.fiatusa.com.
than 35 safety and security features
connectivity combined with a heritage of top international safety
ratings and more than 35 safety and security features keep passengers
of the new 2012 Fiat 500c connected, comfortable and secure.
the Fiat 500 was the first A-segment vehicle to achieve a five-star
Euro NCAP (New Car Assessment Program) adult occupant protection
The new 2012 Fiat 500c features seven standard air bags including:
driver and front-passenger advanced multi-stage air bags, driver's
knee air bag, full-length side-curtain air bags and standard seat-mounted
side pelvic-thorax air bags, all to offer enhanced protection to
all occupants in the event of a collision. Reactive head restraints,
which activate during a rear impact, are another innovation helping
to minimize injuries by reducing the gap between the head restraint
and the passenger's head.
TomTom® Navigation with BLUE&ME™ Handsfree Communication
as a collaboration between Fiat and Microsoft, BLUE&ME™
Handsfree Communication technology is an in-vehicle, voice-activated
communication system that allows the driver to operate a Bluetooth®-compatible
phone while keeping his or her hands on the wheel and eyes on the
road. Using a series of voice commands, the driver can place phone
calls, access the phone's address book or listen to MP3s. BLUE&ME
Handsfree Communication technology supports most mobile phones with
available TomTom Navigation with BLUE&ME Handsfree Communication
technology, the system integrates an innovative 4.3-inch (10.9 cm)
TomTom hand-held navigation unit that docks on top of the new 2012
Fiat 500c's instrument panel. With its large touchscreen display,
simple map displays with available real-time traffic, weather and
more than 7 million points of interests, TomTom navigation with
BLUE&ME Handsfree Communication technology is intuitive for
the driver to use. And with its direct integration into the Fiat
500c's interior system, the driver is able to use steering-wheel-mounted
controls to make operation even easier.
FORWARD CARE™ takes care of the new family members
Fiat 500c models will come with a standard four-year/50,000-mile
bumper-to-bumper warranty and four years of unlimited roadside assistance.
In addition, the new Fiat 500c includes a three-year/36,000-mile
maintenance program that includes wear-and-tear items and trip-interruption
Chrysler Group LLC