Saturday, 19 February, 2011 3:31 AM
Focus Electric Permanently Plugs In at Petersen Automotive Museum
throughout the 2010 season, the Electric Orange battery electric
prototype was outfitted with Recaro racing seats, a full roll cage
and a five-point racing harness for use on a racetrack designed
specifically for the show
© 2011 Ford Motor Company and Wieck Media Services, Inc.
Kendall from the Petersen Automotive Museum arm wrestles Ford director
of US marketing & communication Matt VanDyke for the keys that
Jay Leno holds to the Ford Focus BEV car used on his "Jay Leno
show at 10"
ANGELES -- You might remember seeing the bright orange
Ford Focus Electric prototype running around a track and being driven
by your favorite celebrities during the Green Car Challenge on "The
Jay Leno Show" last year. Now, you will be able to see the
same vehicle permanently plugged in at the Petersen Automotive Museum
in Los Angeles.
Today, Ford officially
handed the museum the keys to one of two Focus Electric prototypes
used during the show's Green Car Challenge segment.
"This donation signifies
Ford's transition from a prototype version of Focus Electric to
the real production vehicle," said Matt VanDyke, Ford
director of U.S. Marketing and Communications. "We still believe
the Focus Electric prototype can continue to create awareness and
excitement for electric vehicles like it did during the Green Car
Challenge. The Petersen Automotive Museum is the perfect place for
the car to do that."
Based on the European
five-door production Focus ST, the racing prototype was specifically
designed for "The Jay Leno Show" and used
throughout the 2010 season. Tuned to perform on a racetrack, the
Focus Electric was outfitted with Recaro racing seats, a full roll
five-point racing harness and an eye-catching Electric Orange paint
Actress Drew Barrymore
was the first celebrity guest to accept the show's racing challenge.
Other participants included Steve Carell, Arnold Schwarzenegger,
Sheryl Crow, Serena Williams, Rush Limbaugh and more. Dr. Phil McGraw
ended up having the fastest lap of all the
celebrities to drive the vehicle.
The Focus Electric will
now be the featured vehicle in the museum's permanent Alternative
Power exhibit. The display highlights vehicles
that feature engineering solutions outside of the standard gasoline-fueled
internal combustion engine. Some of the other alternative-fuel vehicles
in the exhibit include an electric car built in 1897, a wood-burning
truck and the 1974 Dutcher - a steam-powered car
on loan to the Petersen from Jay Leno.
"We are excited
to add the Ford Focus Electric to our collection," said Buddy
Pepp, Petersen Automotive Museum executive director. "It is
historically significant car on many levels. Not only is this prototype
Ford Motor Company's first all-electric passenger car, but it also
local Hollywood connection. Vehicles like this reflect our mission
to explore and present the history of the automobile and its impact
American life and culture using Los Angeles as the prime example."
Ford used the Focus Electric
prototype built for the Green Car Challenge to test and further
develop many of the same systems that will be
incorporated in the all-new Focus Electric. The vehicle also helped
educate consumers about the capabilities and technology behind electric-powered
"The Green Car Challenge
was a win-win for everyone involved. Jay Leno and his guests got
to participate in a fun and entertaining segment and consumers learned
more about electric vehicles and the positive impact they can have
on the environment," said VanDyke.
Focus Electric - the
company's first-ever all-electric passenger car - is a zero-emissions,
gasoline-free version of the popular small car from
Ford. The vehicle is designed to offer enough range to cover the
majority of daily driving habits of Americans. A full recharge is
expected to take three to four hours at home with the available
240-volt charge station.
Electrification is an
important piece of Ford's overall product sustainability strategy.
Ford's aggressive strategy includes the launch of five new electrified
vehicles in North America by 2012 and Europe by 2013. In addition
to Focus Electric, Ford launched the Transit Connect Electric small
commercial van in 2010 and will introduce C-MAX Hybrid, a second
next-generation lithium-ion battery hybrid and the C-MAX Energi
plug-in hybrid in 2012. The range of electrified vehicles allows
Ford to meet a variety of consumer driving needs.
About Ford Motor
Ford Motor Company (NYSE:
F), a global automotive industry leader based in Dearborn, Mich.,
manufactures or distributes automobiles across six continents. With
about 163,000 employees and about 70 plants worldwide, the company's
automotive brands include Ford and Lincoln.
The company provides
financial services through Ford Motor Credit Company. For more information
regarding Ford's products, please visit www.ford.com.
The Petersen Automotive
Museum Foundation is a non-profit 501(c)(3) charity. The Museum
is located at 6060 Wilshire Boulevard (at Fairfax) in Los Angeles.
Admission prices are $10 for general admission adults, $5 for seniors
and students with ID, and $3 for children ages 5 to 12. Museum members
and children under five are admitted free. Covered parking is available
for $2 per half hour with an $8 maximum for Museum visitors. Museum
hours are Tuesday through Sunday from 10am to 6pm. For general Museum
information, call 323/930-CARS or visit the Museum's Web site at:
Source: Ford Motor
the history of the automobile at L.A.'s Petersen Automotive Museum
AmericaJR.com's Jason Rzucidlo test drove the Ford Electric
Focus, which is now on display at the Petersen Museum. Click
here to watch that video from the Green Car Conference
in Novi, Mich.
credit: Petersen Automotive Museum
Ford Focus EV now resides in the museum's Alternative Power Gallery.