– The all-new 2014 Cadillac ELR extended-range electric
luxury coupe will make its world debut January 15 at the North American
International Auto Show. Based on the Converj concept, ELR combines
dramatic design with industry-leading extended range electric vehicle
technology in a unique luxury coupe.
will soon be under way at the Detroit-Hamtramck Assembly plant to
build the Cadillac ELR, a luxury coupe featuring extended-range
electric technology, General Motors North America President Mark
Reuss said Tuesday.
ELR will be in a class by itself, further proof of our commitment
to electric vehicles and advanced technology,” Reuss said
in a keynote address at the SAE Convergence Conference in Detroit.
“People will instantly recognize it as a Cadillac by its distinctive,
signature look and true-to-concept exterior design.”
Production is scheduled to begin in late 2013.
of the ELR to Detroit-Hamtramck represents a $35 million investment
and increases total product investment to $561 million since December
2009. It is the first two-door car built at the plant since the
1999 Cadillac Eldorado.
investment reflects the corporation’s confidence that the
highly skilled members of UAW Local 22 can successfully build one
of the most technologically advanced vehicles in the world,”
said UAW Vice President Joe Ashton, who directs the union's GM Department.
“The hard work and dedication of our members demonstrates
that we can competitively manufacture products for the future right
here in Detroit.”
is the production version of Cadillac’s Converj, a concept
vehicle revealed at the North American International Auto Show in
2009. The ELR will advance the design theme of the Converj while
featuring an electric propulsion system made up of a T-shaped lithium-ion
battery, an electric drive unit, and a four-cylinder engine-generator.
use electricity as its primary power source to drive the car without
using gasoline or producing tailpipe emissions. When the battery’s
energy is low, the ELR seamlessly switches to a gasoline-powered
electric generator to allow hundreds of additional driving miles.
The lithium-ion battery will be built at GM’s Brownstown Battery
Assembly plant in Brownstown, Mich.
is the only U.S. automotive manufacturing plant that mass produces
extended-range electric vehicles. The plant is home to the Chevrolet
Volt, Opel Ampera, and Holden Volt extended-range electric vehicles.
Extended-range electric vehicles are exported to 21 countries from
has been a leading luxury auto brand since 1902. In recent years,
Cadillac has engineered a historic renaissance led by artful engineering
and advanced technology. More information on Cadillac can be found
© General Motors
ELR is expected to have a similar interior as the 2009 Cadillac
page was last updated on
Sat, January 5, 2013 10:36 PM