RUN, Mich. -- Prime Outlets at Birch Run, Michigan's
Largest Outlet Mall, will open its doors at midnight
on Thanksgiving night and stay open for 22 hours until
10 p.m. on Saturday. Visitors to the outlet mall will
be able to shop at all the stores and even some of the
restaurants will be open for those who get hungry.
be the second year that Prime Outlets is opening at
midnight. In 2006, over 25,000 people shopped at the
outlet mall from midnight to 8 a.m. on the day after
Thanksgiving. The outlet mall expects heavier traffic
your homework so you know where to shop," said
Phil Whitsel, marketing manager of Prime Outlets at
Birch Run. "Go to PrimeOutlets.com
and download early bird coupons. All stores will be
Some of the
hottest deals for the midnight opening includes Aeropostale,
which is offering 50 percent off the entire store. With
a minimum purchase of $100, you will get a free teddy
bear. Bid Dogs is giving shoppers half off all graphic
tees. The J.Crew factory store is giving shoppers a
discount of 50 percent off clearance merchandise. All
handbags are 50 percent off at Nautralizer until noon.
Adidas is offering a 25 percent discount off the entire
store from midnight to 10 a.m.
For the first
time, 13 restaurants will be open for shoppers who get
a craving for food during the same time. Restaurants
that will be open during the midnight opening include:
A&W, Arby's, Beijing Express, Big Boy, Bob Evans,
Culver's, Dairy Queen, The Exit Restaurant, Kentucky
Fried Chicken, McDonald's, Quizno's, Starbucks, UNO
Chicago Grill, Wendy's. Those restaurants are either
on the premise of the outlet mall or not far from it.
did not open last year," said Whitsel. "We
partnered with them early on this year."
Run outlet mall has created three alternate routes to
make it easier to get there:
- If you
are coming south from I-75, Take exit 131 at Clio
and turn left (west). Take a right at the first light
(Linden) and head north approximately five miles.
Linden turns into Beyer Rd. and runs right into the
- If coming
south from Dixie Highway, Turn left onto Burt Rd.
just south of Birch Run and head west across I-75.
Turn right onto Beyer Rd. at the light and head north,
which will run right into the shopping center.
- If coming
from the north from I-75 or Dixie Highway, Take exit
144 off of I-75 at Bridgeport and turn left (east)
onto Dixie Hwy. Follow Dixie Hwy. east/south to Birch
Run. Cross Birch Run Rd. and continue on Dixie Hwy.
to Burt Rd. (less than mile) and turn right (west).
Cross I-75 and turn right (north) at the light onto
Beyer Rd. which will run right into the shopping center.
had some issues with congestion last year. We have alternate
routes just in case," the marketing manager said.
will be available at the Birch Run Expo Center on the
north side of Beyer Road. Shoppers will be able to park
there starting at 10 p.m. on Thanksgiving Day. They
can take FREE a shuttle bus to the outlet mall and line
up at their favorite stores prior to the midnight opening.
Prime Outlets will be operating three additional shuttle
buses to help shoppers get around, Whitsel said.
Lauren has expanded by 3,000 square feet. The store
has added a children's department within its store.
Run outlet mall joins 10 other Prime Outlets locations
opening at midnight on the day after Thanksgiving.
here to print Early Bird Specials
and Midnight Opening coupons.