Volvo introduces S90 premium sedan at 2016 NAIAS in Detroit

DETROIT — Tisha Johnson, Design Manager of the flagship Volvo S90 was on hand at the 2016 North American International Auto Show discussing the design features of the S90.

“The interior centerpiece of design is the touchscreen.  There is an elegant line holding up the structure of the dashboard.  The rare Nordic wood inside is thick and a premium expression of true Scandinavian craftsmanship.  There is a leather-clad instrument panel with stitching.  It’s a pretty big deal in automotive design,” says Johnson.  “There is reduced visual noise because of the very few buttons.  It is very different.  You can tap the touchscreen for response like a normal tablet.”  There are also 19 speakers on the Bowers & Wilkins stereo.

The uniqueness comes from wanting to show off our Swedish car company.  The 2017 Volvo S90 will hit the market in the Spring.  “There is a Swedish flag in the seat stitching.  There is less clutter in the interior than the American cars,” added Johnson.

“Regarding the exterior, the front is the identity of the car.  Its concave shaped front grille makes a statement.  The Volvo badge on the sculptured grille fits cleaner and makes a simpler statement.  This premium sedan has a strong yet dynamic front lighting,” says Johnson.  Volvo’s “Thor’s Hammer” LED headlights grace the front of the car.  “There is also a clean, super nice identity in the rear lighting.”

The S90 announces its Intellisafe Assist as standard.  This means it detects pedestrians, cyclists and also large animals on the road.  Your car warns you and, if necessary, brakes if you don’t intervene.  Pilot Assist automatically maintains a set speed or distance to the car in front of you.

Pricing and fuel economy numbers have not yet been announced on the new S90.

Click here for more information on the 2017 Volvo S90.

Inside this low, four-door coupé, Volvo has taken cues from the success of its XC90 model and raised the bar with some stunning details on the new dashboard and instrument panel, including new air blades that stand vertically on each side of the Sensus user interface. (Gloria Rzucidlo/


The S90 launches with IntelliSafe Assist as standard. This includes Adaptive Cruise Control and Distance Alert and the advanced semi-autonomous drive feature, Pilot Assist. (Jerome Rzucidlo/


Volvo launched its new premium sedan, the S90, at the 2016 NAIAS in Detroit. (Gloria Rzucidlo/

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