Saturday, 29 October, 2011 11:09 PM
Technology Outlook Conference: Connecting Product Planning and Technology
with the Future Consumer
Toyota Executive to Speak at first-ever SAA Technology Outlook
Conference in Los Angeles
SAA Technology Outlook Conference will take place on the
day before the opening of the press preview for the 2011
L.A. Auto Show.
Bucci, Vice President – Advanced Technology, Toyota
Motor Sales, U.S.A. will serve as the keynote speaker.
-- Apple came out with the iPhone and the tablet
before consumers knew they wanted it. Today, many consumers
expect new and improved advanced technologies and can’t
imagine life without them.
How is the automotive
industry connecting future technologies with tomorrow’s
consumer? How do OEMs anticipate future consumer desires?
What is the automotive industry learning from other industries?
What is the role of the advanced product planning department
and how are they staying in front of the technology curve?
How are nanotechnologies affecting product development? What
will the demographic of the consumers look like in 10 more
years? These questions and more will be examined at the SAA
Technology Outlook Conference on Nov. 15, 2011.
a.m. – 3:00 p.m. (Lunch provided)
Angeles Convention Center
South Figueroa Street, Los Angeles, CA
The SAA’s first-ever
West Coast event will take place the day before the opening of the
Los Angeles Auto Show. In addition to hearing from experts on this
topic and networking over lunch, attendees will also receive a press
pass to the Auto Show. The event provides an outstanding opportunity
to network with other West Coast automotive analysts and industry
The event will feature
speakers ranging from OEM executives to futurists.
Confirmed speakers include:
- Jon Bucci,
Vice President – Advanced Technology, Toyota Motor Sales,
U.S.A. -- Bucci is responsible for the strategic planning and
implementation of electronics-related products and services for
Lexus, Toyota and Scion products, including telematics, satellite
radio, voice recognition and navigation-based services.
- Thilo Koslowski,
Vice President, Gartner, Inc.-- Koslowski advises strategists
in the automotive industry on guiding and growing their business.
His research centers on critical automotive topics related to
the automotive demand and supply chains, in vehicle information
and communication technologies and employee-related initiatives.
- Eric Noble,
President, The CARLAB –- Noble will share the product planning
firm’s take on the Midsize Car’s future. Why are changes
in segment leadership afoot, and where will they lead? What will
be the new measures of design and product excellence as we approach
2020? Will brand matter at all by 2025, and what sedans will boomers
drive off into the sunset? An unfiltered look at one of North
America’s largest and most fiercely contested classes.
- Jeremy Anwyl,
CEO, Edmunds.com -– Anwyl will present the consumer's perspective
on technology in cars. How can automakers ensure that they are
offering the right technology at a palatable price point for car-shoppers?
What role does the dealer have in educating consumers about the
technology in their cars? He will also draw from the learnings
of Edmunds' Safety Conference to uncover risks and unintended
consequences of technology missteps.
- Geoff Wardle,
Director of Advanced Mobility Research, Art Center College of
Design in Pasadena -- Wardle specializes in future studies for
the automotive and transportation industries. He has many years
of significant professional experience within the global automobile
industry in design and product development. He is currently directing
his focus into researching and advocating innovative design based
processes to create future, sustainable transportation solutions.
- Speaker from Fiat
More information to be
added soon on additional speakers.
Tickets are $149 for
SAA Members, $199 for SAA Non-Members, $249 to Register and Join
SAA, $60 for Media with lunch or free for Media without lunch.
here to register for the 1st Annual SAA Technology
If interested in paying
by check, please print, fill-out and mail this
form to SAA, P. O. Box 362, Lake Orion, MI 48361, USA. Make
checks payable -- in U.S. funds only -- to SAA. A charge of $20
will apply to checks returned for insufficient funds.
If rebilling of a credit
card charge is necessary, a $25 processing fee will be charged.
No refunds after 5:00
p.m. (EDT) on Friday, Nov. 11, 2011.
Questions? Please contact
the SAA Office at 248-804-6433.
Source: Society of
Automotive Analysts (SAA)