2012
Los Angeles Auto Show • Downtown L.A. •
Nov. 29, 2012
WATCH:
2012 Nielsen Green Marketer of the Year Awards Presentation
AmericaJR.com's
Jason Rzucidlo reports from inside the Los Angeles Convention Center
for the 2012 L.A. Auto Show. Watch for the announcement of the 2012
Nielsen Green Marketer of the Year award presentation. The award
is based on consumer awareness, TV advertising responses and social
media buzz. This year's finalists included Nissan, Toyota, Honda,
Ford Motor Co. and Chevrolet. Watch for remarks from Sallie Hirsch
(Senior Vice President of Research at Nielsen Global Automotive)
and by Tom Rivers (Senior Vice President and Account Manager at
Nielsen Global Automotive.) The award went to Toyota. You'll also
hear from Rick LoFaso (Toyota's Corporate Manager of Car Marketing).
The
Los Angeles Auto Show has the rare distinction of being
recognized by the Organisation Internationale des Constructeurs
d'Automobiles (OICA), one of only two in the U.S.
