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LOS
ANGELES – With
a new leadership team in place, the Los Angeles Auto Show (LA
Auto Show®), known as the first major North American auto
show of the season each year, announced today that it expects
more than 50 vehicle debuts to be unveiled in front of a global
audience during its Press Days, November 20-21, 2013.
The debut
line-up this year promises a mix of cutting-edge trends and innovations
in today’s competitive automotive market. BMW has confirmed
seven to eight debuts, including a yet-to-be-named global premiere.
MINI will also present a strong showing with the long-awaited
global introduction of its brand-new MINI automobile.
Chevrolet,
Honda, Mercedes-Benz, Subaru and Volkswagen have confirmed worldwide
debuts with top-level executives on hand, while Porsche has officially
announced that it will introduce the Macan, the manufacturer’s
highly anticipated SUV crossover. Underscoring L.A.’s rank
as the nation’s largest market for luxury, performance,
tech-laden and eco-friendly vehicles, the LA Auto Show will feature
an impressive lineup of models from all of these segments in 2013.
Recognizing
Southern California’s increasing prominence as an emerging
tech startup region (namely, the newly-coined “Silicon Beach”
area), it comes as no surprise that the LA Auto Show is introducing
the Connected Car Expo (CCE).
Focused
on shaping the future of mobility, CCE is a three-day expo designed
to connect technology companies with automakers, media, analysts,
and other potential customers. Slated to kick off on Nov. 19,
CCE will continue in conjunction with LA Auto Show Press Days
on Nov. 20 and 21.
In coordination
with CCE, the Show will host key automotive and technology industry
influencers, including NHTSA’s David Strickland, Google’s
Ron Medford, MIT’s Bruce Mehler and the Auto Alliance of
Automobile Manufacturers’ CEO Mitch Bainwol, alongside senior
executives from companies such as OnStar, Qualcomm and Sprint.
“Our
leadership team is guiding a new era of growth and evolution for
the LA Auto Show in 2013,” said LA Auto Show President,
Lisa Kaz. “Not only are we improving some of our long-standing
elements, but also launching the Connected Car Expo, which brings
together some of the biggest players in both the automotive and
technology fields.”
In addition
to the vehicle introductions and executive presence, the Show
will present some major changes to its aftermarket hall, which
will now offer attendees a high-energy, lifestyle-rich atmosphere,
complete with live music and interactive stations.
The 2013
Show will also break tradition by kicking off Press Days with
its inaugural invite-only Motor Press Guild Motoring Invitational,
an exclusive two-hour showcase featuring exotics and classics
from around the world. Nearly 100 automotive icons, influencers,
collectors and celebrities will gather with their favorite rides
for the ultimate showcase of California car culture.
“As
the first major North American show of the season, Los Angeles
sets the tone for 2014, and we expect that automakers will pull
out all the stops to excite new-car buyers. In virtually every
category, from the greenest electric vehicle to high-horsepower
performance models, the technological advancements we are seeing
today eclipse all previous automotive eras,” said Terri
Toennies, the LA Auto Show’s new General Manager.
About
the Los Angeles Auto Show and Connected Car Expo
Founded
in 1907, the Los Angeles Auto Show is the first major North American
auto show of the season each year. Press Days for the 2013 LA
Auto Show® will be held on Nov. 20 and 21. The show will be
open to the public Nov. 22 – Dec. 1. The Connected Car Expo
(CCE) will be the first expo to unite automotive and technology
professionals in an effort to increase development and foster
relationship-building in the connected car industry, providing
attendees with access to the key players and top media constructing
the future of the connected car. CCE will debut on Nov. 19, and
continue in conjunction with the 2013 LA Auto Show Press Days.
The LA Auto Show is endorsed by the Greater L.A. New Car Dealer
Association and is operated by ANSA Productions. To receive the
latest show news and information, follow LA Auto Show on Twitter
at twitter.com/LAAutoShow
or via Facebook at facebook.com/LosAngelesAutoShow
and sign up for alerts at www.LAAutoShow.com.
For more information on CCE please visit http://connectedcarexpo.com/.
