Cadillac ATS Named Motor Press Guild Vehicle Of The Year
president to present award during Cadillac's official press conference
at L.A. Auto Show
2013 Cadillac ATS picks up the first award at the 2012 Los Angeles
ANGELES -- Motor Press Guild (MPG), the largest automotive
media association in North America, today announced the all-new
2013 Cadillac ATS as the winner of the second-ever Motor Press Guild
Vehicle of the Year (VOTY) Award. MPG President Laura Burstein will
present the award at Cadillac's press conference on the second day
of the Los Angeles Auto Show press days on Nov. 29, 2012 at 12:20
Cadillac ATS was one of six finalists chosen by a select panel of
MPG journalist members who test and review cars on a regular basis.
The final vehicles were evaluated and ranked by all voting journalist
and analyst members at MPG's annual Track Day event on Oct. 9-10,
2012. Vehicles were rated in the categories of safety, quality,
value, performance/handling, design/style, environmental/green impact
and technology/innovation. In addition, journalists were encouraged
to consider models that reflect the unique style of Southern California.
many ways, the ATS is a breakthrough vehicle for Cadillac,"
said Laura Burstein, President, Motor Press Guild. "Not only
is it smaller and leaner than other Cadillacs on the market, it's
the first American luxury car that truly goes head-to-head with
compact luxury sport sedans from well-known European and Asian brands.
Our members remarked that the ATS is capable on both the street
and the track, offers a well-made and attractive interior, is replete
with the latest technology and – perhaps most importantly
– is fun to drive."
ATS is the result of an extensive, all new, ground-up mission to
deliver a segment-winning vehicle," says Don Butler, vice president
of Cadillac Marketing. "That makes it especially rewarding
when our efforts are recognized and awarded by a large and influential
panel of automotive experts."
To be eligible for the Motor Press Guild Vehicle of the Year award,
models must be all-new or substantially changed from the previous
year and available at dealerships on or before Jan. 1, 2013. Other
2012 VOTY finalists (in alphabetical order) are the 2013 Ford Fusion,
2013 Honda Accord, 2013 Nissan Altima, 2013 Scion FR-S and 2013
of the press conference are below:
Motor Press Guild VOTY Award presentation and lunch
When: Thursday, November 29 at 12:20 PM
Where: Cadillac Stand, South Hall, Los Angeles Convention
Angeles-based Motor Press Guild (MPG) is the largest automotive
media association in North America with nearly 800 members. This
non-profit trade guild is dedicated to promoting professionalism
in automotive journalism through education and information exchange.
Members include journalists from print, broadcast, and online outlets
as well as public relations representatives, consumer groups and
governmental bodies tied to the automotive industry. The organization
hosts regular meetings featuring key figureheads in the auto industry
and is widely recognized for its annual Dean Batchelor Award program
and annual industry MPG Track Day.
Motor Press Guild
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of the 2013 Cadillac ATS
Motor Press Guild will present the award on Nov. 29 at